How it works
A website you do not have to think about, and a dashboard you will not mind opening.
Here is the whole thing, from the first call to a Tuesday afternoon six months in.
- 01
A 20-minute call
You show us your current website and how you handle inventory and leads today. We tell you honestly whether OctaneOS fits. Franchise stores locked into a manufacturer program usually are not a fit, and we say so.
- 02
Designer Digital designs your site
Your website is designed and built for your dealership by our studio. Your colours, your photography, your tone. It runs on Next.js and Vercel's global network, which is why it is quick on a phone in a parking lot.
- 03
We connect it to OctaneOS and test it end to end
The site is wired to your OctaneOS account and filled with demo inventory so every page, filter, sold listing and contact form is checked before you ever log in. Then the demo cars are removed.
- 04
You load the lot
Sign in with Google. Type a VIN and the year, make, model, trim and engine fill in. Shoot photos on your phone and upload them; they are resized and compressed automatically. Most dealers have the whole lot in within an afternoon.
- 05
You run it, we keep it running
Price changes, new arrivals and sold cars go live in about a second. Leads land in one inbox. A digest arrives every Monday. When you want the site itself changed, you call us; you never touch code.
Day to day
The dashboard, day to day.
A working model of it. Click into a vehicle, change the price, mark it sold. Move a lead along. Turn a promotion on.
Inventory
6 vehicles · click one to edit
Pushed to the website
- Change a price, a status or a promotion and it is on the site in about a second. Each push shows here.
Prestige MotorsEverything included
The full list, so you do not have to ask.
Inventory
- Unlimited listings across one or many locations
- VIN decode for year, make, model, trim and engine
- Draft, available, pending and sold statuses
- Sold cars keep their page live so the URL keeps ranking
- Featured vehicles pinned to the top of the site
- Private listings: visible to staff, hidden from the site
- Show price, call for price, or hide it; MSRP alongside
- Prices displayed in CAD and USD
- Highlights, options, specs, Carfax link, video link
- Deleted vehicles sit in a 30-day trash
Search (SEO)
- A fast, fully rendered page for every vehicle with a clean, permanent address
- Structured data on every listing for rich results in Google
- Sold vehicles keep their pages and their rankings
- Sitemap, canonical tags, titles and descriptions generated and kept current automatically
- Pre-sized images and a global CDN for high mobile speed scores
- No cookie banner in the way of the first visit
Photos
- Upload straight from a phone camera
- Automatic resizing into fast web sizes
- Social share image generated from the first photo
- Drag to reorder, set the cover, add alt text
- A branded “photos coming soon” image for cars without photos
Leads
- Contact forms and vehicle inquiries in one inbox
- Statuses: new, contacted, qualified, won, lost, spam
- Notes and assignment to a salesperson
- Instant email to the dealer with the vehicle attached
- Automatic reply to the customer
- Spam honeypot on every form, no captcha for real people
Promotions
- Deals, announcements and giveaways
- A badge, a headline, optional fine print
- Placements: inventory page, vehicle pages, homepage, sold page, contact page
- Start and end dates, so banners come down on time
- Scope a promotion to specific vehicles
Analytics
- Cookieless, so no cookie banner
- Visitors, vehicle views, lead counts and sources
- Most viewed vehicles this week
- Weekly digest email every Monday
Team and security
- Sign in with Google (OAuth) or a one-time email code
- No passwords stored, none to forget
- Owners and admins invite, promote and remove staff themselves
- Owner, admin and member roles
- Audit log of every change and who made it
- Rotate the site key in one click if it ever leaks
Do I need to know anything about websites?+
No. You use a dashboard that looks like the one on this page. Adding a car is a form. Photos are an upload button. Anything about the website itself, from a new page to a colour change, is handled by us.
How fast do changes show up on my site?+
About a second. When you save, OctaneOS pushes the change to your website directly. There is no nightly feed and nothing to refresh.
What happens when a car sells?+
Mark it sold. It moves to your sold page, keeps its address, and shows a sold badge. Shoppers who land on it from Google see similar cars instead of an error page.
Can I run more than one lot?+
Yes. Locations sit under one dealership account. One dashboard, one website, and a location filter for shoppers.
Who owns the website and the content?+
You own your inventory data, photos and leads and can export them. The website itself is designed for you and hosted as part of your subscription.
What does it cost?+
A one-time design and build fee for your custom website, then one monthly subscription per dealership for the platform, with no long-term contract. We quote it on the first call once we know how many locations and what the site needs.
Is there a mobile app?+
The dashboard is built to work well on a phone, which is where most photos come from. A native app is on the roadmap; we are not selling it until it ships.
See your inventory on a site that actually looks like your dealership.
A 20-minute call. Bring your current website and we will show you the same lot running on OctaneOS.